Diet Yaroslav Brin: principles and tips, nutrition plan, menu for every day

Yaroslav Brin’s diet is very effective, since the creator himself tried it from his own experience. Let's get to know her in more detail.

The diet is closely related to fitness trainer Yaroslav Brin. This famous person showed the whole world how you can lose any weight with perseverance and desire. Yaroslav, using his own experience, through trials and experiments, developed a nutrition system and a regimen of physical activity that really helps to cope with excess weight and get in shape.

Even the most terrible extra pounds are not a hindrance for this trainer; it is impossible to scare him. He developed a list of tips and rules. To some they may seem extremely cynical and even cruel, but they really help and make him special among others.

About nutrition and training

In general, it is better to divide. Nutrition is to get rid of fat, to lose weight. And training is for the aesthetics of the body, to be stronger, more resilient. But it’s better not to put them together, otherwise people start playing around. They first overeat, and then spend fasting days. Or they are trying to work it out. Man loves to punish himself. I did something wrong at school and my parents punished me. If you don’t do your work at work, you are punished. Then the January holidays, February holidays. You go to the gym and suffer. Exactly until the next holidays. That is how we live.

fat woman pumping abs in the gym wants to get rid of fat
People overeat first and then try to lose fat

Over millions of years of evolution, those who most efficiently stored energy products survived and passed on their genes. We can only store it in one place, the fat depot. We cannot penetrate into internal organs, into muscles - up to a certain percentage, then we lose our efficiency and mobility. Therefore, accumulation in the muscles is also limited. And there is no limit on fat.

Now a person weighing 600 kilograms is not even included in the Guinness Book of Records. And a hundred years ago, people who weighed more than 100 kilograms were shown in the circus as something amazing. And now it seems that this circus has multiplied. Literally a hundred years have passed. What is a hundred years for evolution? We haven’t even had time to evolve to the products that are now offered to us. That is, calories are becoming cheaper every year. The energy density of products increases.

Useful video

Watch the video about crunches and abdominal exercises by Yaroslav Brin:

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About food addiction

If we are fed only sweet things, say, sugar, marshmallows, where there is no fat, this will not last long. It becomes cloying and tasteless. We love the combination: fat, sugar, spices, salty. Why do we love? Because it is as energetically dense as possible. That's why our receptors want such food. The problem is that we have a dopamine pleasure system. It is influenced by various factors. Food brings pleasure, alcohol. Mating games designed to ensure that we reproduce and survive.

Now American authors say that sugar causes drug addiction. In fact, for all these substances, from food to drugs, there is one system in the body. They all act on the same receptors, causing the release of the same hormones and neurotransmitters. Dopamine, serotonin, if we are talking about sex - oxytocin. But the degree of impact varies. How does a person want to pamper himself? And he wants to pamper himself if he has punished himself severely before. The more he punishes, the more he wants to reward himself. That's all.

But in reality there is no dependence. A lot of experiments where people were fed all sorts of tasty things. The man said: “This is my favorite dish,” they mixed vomit in it and fed him. He felt bad. And he didn’t eat, he was starving because he felt bad. Drug addicts had emetic mixed into their drug. They felt bad, they cried, but they continued. That is, drugs cause a strong effect on the body. When you introduce an exogenous hormone to the body, it stops producing it. That's why drug addicts want more and more. And that's why they are addicted.

an overweight woman enjoys junk food will not help you get rid of fat
It's easier to enjoy food than other ways.

It's the same with food. We can switch to any other food, but the pleasure factor is always there. And the simplest thing: in order not to switch to food, you can switch to something else. But food is socially acceptable, nicotine is socially acceptable, alcohol is socially acceptable. Therefore, it is easier for us to enjoy food than some more complex schemes. You came home from work, you don’t want anything, you ate, you feel good. And to get it differently, you have to sweat it out.

Expert commentary

How are dietary supplements actually prescribed?

Tatyana Evgenievna Krasnova, doctor of the highest category in anesthesiology and resuscitation, nutritionist

Dietary supplements are not medicine; you need to understand that prescribing them as treatment is criminal. As for medications, according to the standards there are ready-made treatment regimens, and only a doctor of the appropriate specialization can prescribe them. A therapist can prescribe blood pressure medication, but will refer you to a cardiologist (if available). In case of oncology, only an oncologist prescribes. Hormones will be prescribed by an endocrinologist. The therapist can prescribe pain relief on a special form after the consultation. And according to the law, only those dietary supplements that are in the regulated reference book can be prescribed in a state clinic.

But recommendations are given by everyone who is not too lazy. And no one bears any responsibility for them; on Instagram it is allowed to sell everything that is not prohibited. Anyone can complete a “nutritionist course,” but this does not give the right to prescribe medications or prescribe a treatment regimen. And yes, I repeat, dietary supplements are not a magic pill, but a food additive.

How to replace the pleasure of food

Yes, now food is often a way of getting pleasure, not so much satiety. What to do if we are caught up in pleasure? You can find a way to get your dopamine differently. There are many of them, but the most primitive ones, which work well, also come from evolution. Let's say we are socially dependent. The number two fear, after the fear of death, is speaking in front of an open audience. Because if you previously spoke in front of your society and were not accepted, kicked out of the herd, you could not exist for long. That's why we are so afraid to express our opinions to an open audience. Because it is an innate fear.

But social approval is also a drug. When they write you an approving comment, you feel good, the same hormones are produced. Why are bloggers multiplying so much? A man has three subscribers, and he posts every day. Social approval from the group of people he cares about. I do like this. We are all not perfect, everyone gets their pleasure in their own way. I use social addiction this way. If I create something, I want it to be the best. Cooler than this one on the channel than that one.

social approval like
Social approval is also a drug

The problem here is not what we eat. This tradition is already innate. We meet in a cafe, in a restaurant, there is no such thing as just sitting, drinking water and going our separate ways. You can work with this. You can trace where this habit grows from. You just take a break and start dissecting why you eat. To have fun, to eat away stress, to find common interests with this person.

That is, you dismember your habit and try to replace it. You met a person, didn’t eat, and scanned your subcortex to see if you were comfortable or not. I met the man again, ate, but did not resolve the issue with him. Again in my subcortex: “Did I meet to eat or to resolve issues?” It all breaks down, then you find out why you eat. This is a confusing method and you need to work a lot on yourself and figure it out.

How to avoid gaining weight over the holidays

The simpler way I use. A very popular topic on TV after the New Year holidays: fasting days. Appropriate recipes and cleansing products are advertised. It would be nice to turn the picture upside down. It’s not like you ate energy and then spent it. Because when you eat enough, it goes to the fat depot. And when you spend, it's not fat. We actually spend glycogen, our amino acid profile, but fat doesn’t go anywhere.

It is better to spend energy first and then restore it. Spend it simply, the same strength training for large muscle volumes. You use up glycogen, and the next carbs you eat replenish those glycogen sources. Here we are now sitting, talking, moving our tongues, what are we spending? We spend muscle fat, not subcutaneous fat, not carbohydrates.

man practicing turning over a wheel
It's better to spend energy first and then restore it

He will then recover. And our body touches carbohydrates only in extreme cases. When marathon runners run slow, they run on fat. And at the end, when the acceleration occurs, they add carbohydrates. If you miscalculated the distance, the amount of carbohydrates in your body is limited, you fall at the finish line.

It's the same with strength training. You've depleted your glycogen, you've depleted your muscle glycerides, you've actually become 2-3 kilograms lighter. And so you artificially empty yourself, then you go and eat. And this is actually compensated by the energy that you spent.

That is, simply put, jumping from under the barbell to the dinner table. I even have an article in this book on how not to gain weight during the holidays. In fact, there is a five-day preparation for the holiday and then eat whatever you want. The muscle groups are just distributed, how to exhaust yourself... I use this method. I also eat, I also don’t want to give up anything, but at the same time, at some moments I have to look like the man from the cover.

Bodybuilder's personal blog

Yaroslav Brin. Form

Yaroslav began maintaining his own blog in 2012, where he posts all the necessary information about training programs, nutrition for athletes, diets aimed not only at losing weight and reducing body fat, but also gaining muscle mass. The bodybuilder also destroys the stereotypes that have arisen among beginners and experienced men associated with physical activity and the principles of healthy eating.

One of the most important points that Yaroslav is trying to convey is the importance of tracking your progress, namely keeping a training diary.

In his articles, Brin addresses readers in the most understandable and accessible language. Also, his statements can be harsh and rude, but according to human psychology this is the most external load. His blog presents material about Yaroslav’s own project “Fitness Model in 4 Months”, in which the bodybuilder first gained 30 kilograms, and then, using his own example, shows each stage towards acquiring the body of his dreams.

Why is it so difficult to lose weight

The more you aggravate your situation, the more difficult it is to return to normal. And over the years it's the same. Why is it more difficult? Also, evolutionarily, we are designed to last up to thirty years, and then technical inspection and repairs need to be done. Many people notice that before thirty you are so active, active, you need something, you study something. After thirty, nothing is interesting, you don’t want anything. Because previously the average duration was thirty years. And so we must multiply until we are thirty, and then there is a period of survival.

Brin knows how to get rid of fat before and after losing weight
Yaroslav Brin knows how to get rid of fat

How many fat people achieve the results they really want? If we take the general statistics, then there are probably 3 percent left who lost weight and did not gain it back. And everyone else rolls back. As I like to say, “Once you’re fat, you’re always fat.” It happens very simply.

When you gain weight, fat, in order to store energy in the cells, the body produces more and more fatty tissue. Why do people's bellies grow? Muscles don't grow that way. Because the body does not need muscles, they are the most energy-consuming. And we need to save energy and store. That's why our muscles don't grow that way. Internal organs, except the liver, nothing grows because it is life-threatening.

But the fat depot can grow indefinitely. And when you lose weight, these cells don’t disappear, they just shrink and that’s it. And then each hungry cell sends a signal to your brain: “I want to eat.” The more you punish yourself, the stronger this signal comes to you. It's a matter of time before you fall apart.

How the whole country is losing weight by summer. When you come to the seaside, those who were losing weight stayed at home. Why is this happening? Because people do not fully understand physiology. Now there are more than 2 thousand official diets. If at least one worked, there would be one and everyone would know about it.

Liza Dogadaeva

Treats children using the same dietary supplements from iHerb. Invites mothers to completely avoid foods containing milk, sugar and gluten. He also conducts marathons, during which he calls for children to stop giving life-saving medications and switch to “herbs.” Here is the result.

Dr. Lisa does not say what exactly she practices or how to treat acute acidosis in a child using the philosophy of soul beauty or Ayurvedic medicine.

But she is very offended when she is caught advertising dietary supplements.

And here are also Instamedics with a personal discount system, promotional codes and hundreds of thousands (!) of subscribers.

It seems like they are endless...

Their name is Legion.

Of course, the children's naturopathic medicine cabinet features again. All evil comes from doctors and official medicine. Instagram knows better than to feed/treat a child. And how to order a fever remedy at a discount.

And some, apparently, have already switched from vital pills prescribed by a psychiatrist to dietary supplements. And that’s how we get the next “Instagura”.

About parental attitudes and survival patterns

Actually what needs to be done? First of all, deal with nutrition. That is, switch yourself from more energy-dense foods to less energy-dense ones. For example, my products are very simple: cereals, meat, something processed. I almost never eat it wrapped with sauces. Why is it that we switch to these products? Because our parents had certain survival patterns.

mother instructs her son
Parents try to pass on to their child the most effective survival model

The child copies his parents. His parents pass on to him the most effective survival model. My grandmother dried crackers in the 2000s. There was no need to dry crackers in the 2000s. But, since she is a front-line soldier, a veteran of labor, she remembers the famine. 1998, instability, everyone was losing their jobs. My parents worked on the railroad. The only organization that constantly paid money. The railway is stability.

And it came to my mind: “Railroad worker, railway worker...” As a result, I lost nine years on the railway. Because my parents gave me the most effective survival model. They tell us: “Study, get a diploma with honors.” I remember when I came to production with honors and a bunch of awards. And in November in Siberia I dug trenches for cables for seven thousand rubles a month. This was my start.

You were digging trenches, and you look: a twenty-year-old girl in a red Mercedes. You think: “Something is wrong in this world.” Moreover, a person has several protective mechanisms: mental protection, emotional, physical. Emotional defense is activated when you see someone younger, more successful, and also of a different gender. What turns on in your head is how did she achieve this? This is a protection so that you are not horrified by reality.

Food model

Let’s say parents don’t take care of their child and feel guilty about this. They buy toys, something tasty. They come home, the child is already opening the packages. Or a small child, 3 years old, is sitting. He still doesn’t know about alcohol, or sweets, or fatty foods. Mom and dad know and to please the child, they start feeding him sweets. And in fact, they pass on their food model to him.

family in a good mood eating at the same table
Parents pass on their eating patterns to their children

They tell him that: “Everyone in the family is fat, genetic predisposition, wide bones.” In fact, everything is simpler. There is no genetic predisposition, there is a food pattern that is the same for your whole family. There are small abnormalities in the human body that can contribute to faster weight gain. But this is not a genetic deviation, this is the norm.

The dangerous “food as a reward” program is often established in childhood, when parents reward their children with sweets. If it is customary in a family to encourage children’s good deeds with food, it turns out that parents themselves get their child hooked on food. Thus, the child develops an abnormal craving for food from an early age.

Ilya Magerya

A certified endocrinologist who suddenly discovered Paracelsus in himself. And now, having rejected official science, he uses the following in his practice (we quote):

“Herbs and medicinal plants.

I think Paracelsus would be happy with the iHerb site right now. He would have the maximum discount there.

Talismans.

Do you have talismans?! I have it – it’s on my phone’s screensaver!

Prayers.

We do this almost every day, saying affirmations!

Diet and establishing a correct lifestyle.

And now almost every conscious person is doing this!

Bloodletting and cleansing of the body.

We cleanse ourselves of worms once every six months, drink “cat’s claw”, daily #lymphoKach. Bloodletting is rare these days, but Hijama is practiced by many. I will try hirudotherapy (leeches) in the near future.

Paracelsus paid special attention to the influence of color therapy, singing and music

Flashmob #sing_thyroid has been launched! Shout out to your health!

We will gradually dive into color therapy.

Let’s start studying music therapy today!

On IGTV, I posted a video of the painting “Forgiveness,” filled with music recorded at a frequency of 396 Hz - a tone that relieves a person of guilt and fear.

Observe the picture for just 10 minutes a day. The first day, look at the picture for 10 minutes, then you can only listen to music. If tears flow, let them flow, allow yourself to forgive yourself. I’m waiting for feedback in the comments and let’s continue!”

He was trained at Hogwarts by Anton Yelnitsky. There they produce such wizards on an assembly line.

Having a medical degree is, of course, an excellent argument for consumers. But if we look a little more closely, we will find out that Mr. Magerya, although he is really a doctor, is a pediatrician. He worked at the children's clinic in the city of Tomsk for a relatively short time, decided to move to warmer regions, for example, to Krasnodar, and suddenly began treating adults. How could this happen? Dont clear. He is from the class of 2000, and to become an endocrinologist, you need at least a basic residency, at least in therapy, but it does not appear on the doctor’s record.

It is also surprising that in 2021, Dr. Mageri suddenly received a certificate as an endocrinologist. The rules for the specialization of doctors during this period no longer allowed such liberties. However, in the biography there was a short-term and completely incomprehensible course on the topic completed in 2013, while in reality, to obtain the status of an endocrinologist, 576 hours of retraining are required, and not some 72, which was enough for the pediatrician to become an endocrinologist as if by magic. . Miracles, and that's all.

Having a license is also an argument for people who do not understand the intricacies of medicine. The license includes formal and traditional medical care, which is carried out in accordance with protocols and clinical guidelines. Bloodletting, deworming and other methods of alternative medicine are not included in the standards of treatment of endocrinological diseases.

As people say in such cases, you need to either remove the cross or put on panties. In a good way, Roszdravnadzor can at least fine you for such tricks. Unless the doctor says that this was not a medical prescription, but his advice from the bottom of his heart.

Psychological reasons for lack of results

Although I specialize in nutrition, physiology, and biochemistry, 80 percent of my work does not relate to this topic at all. 80 percent is psychological. First, a person needs to understand why he does what he does. And why doesn't he do what he should do. Because people are sitting on the couch, watching us, they know what they have to do. To get rid of fat. But for some reason they don't do this. Why? This is what we need to figure out. Or you come to a meeting and start eating. Why? You know that you don’t have to do this.

The Germans have a test where a person is asked the question: “Have you been driving in a car without a seat belt?” - “Yes, I didn’t wear a seat belt.” - “Do you know that according to the rules you need to wear a seat belt?” - "Yes I know". - “Why didn’t you buckle up? You're stupid?" It baffles many people. D. Puchkov.

A person needs to figure it out. He understands, actually begins to control what he does. In fact, it comes to the person: “But I can choose.” That is, I can choose what to do today and what to do tomorrow. I can choose any job. People took old templates from their parents and grandmothers. And the model of survival has changed.

intersection of three roads fork the sun on the horizon
Every person has a choice

Now you can stop working at a job you don’t like and work at your favorite one. But for some reason people continue to pretend to work from eight to five. Accordingly, the employer pretends that he is paying them. Everyone deceives each other, everyone understands that they are deceiving. So you can change it. Every person has a choice.

There is a great saying that you can swim with the flow, you can swim against the flow. You can also swim where you need to go. For some reason this does not reach everyone. D. Puchkov.

About true goals

More about “going where you need to go.” Many people don't really understand their goals. Or they confuse them. Here's a fat girl who wants to lose weight. For a year, two, three, he loses weight. In fact, in a couple of months you can solve her problem and get rid of fat. But for some reason he hesitates for years. Why would she be fat?

The first question is: “What benefit do you get from this?” You are who you are. This is the best development option for you today. How much do you earn, who is your other half? You couldn't do it better. What is your benefit? A fat person, when he’s been losing weight for years, it’s beneficial for him to say: “I’ve pulled myself together.” And everyone: “Yes, you’re great.” You get social approval. When everything is bad for him... Let’s say he: “I lost my temper, I got drunk.” - “It’s okay, it happens to everyone.” Support.

a man and his shadow self-analysis to understand oneself
You need to understand your true goals

That is, a person has found his social group, it sends it to him. Or: “I want to lose weight so I can be more self-confident.” We have fat self-confident ones. And we also have top models whose self-esteem is below par. It turns out that weight is not the problem. And people are engaged in deception that: “If I am like this, then I will have such and such parameters.”

That is, the problem is mostly psychological. Psychology of eating behavior and psychology of consumption. These are the patterns that we have been taught. But we did not have time to evolve to the surrounding reality.

Proper nutrition and weight loss

I will say this, there is no product that makes you fat, and there is no product that makes you lose weight. Everything has its own measure. Here is proper nutrition. There are people who eat healthy. There are people who lose weight. In theory, they should be interested not in losing weight, but in getting rid of excess fat in the body. There are nutritional principles for fat burning.

Honey

For example, honey and nuts are considered healthy foods. But honey is a mixture of glucose and fructose. When you go to the dietary departments, everything there is fructose. And fructose does not cause insulin release. In fact, it is needed for diabetics to control their insulin levels. But we associate this with proper nutrition.

Fruits

Or is fruit a healthy diet? But they don’t seem to be very good for fat burning. Because fructose does not cause insulin release. Insulin does not cause the release of the satiety hormone leptin. Why was this built in evolutionarily? Previously, harvests were periodic. When the harvest comes, you need to eat as much fat as possible. Because then you need to go through a hungry period.

Fructose copes with this perfectly. That is, when you eat fruit, you immediately have a large amount of fatty acids in your blood, which are then stored in the fat depot. Fruits provide proper nutrition, fiber, and vitamins. Although vegetables contain several times more vitamins than fruits. But it is not advisable to use them for fat burning.

apples cherries bananas orange kiwi mango pear on a white background will not help get rid of fat
Fruits are good nutrition, but they won't help you lose fat

Nuts

Nuts are as fat as possible; they say they contain healthy fats. In fact, the problem with fats now is not the healthfulness, but the ratio. We have Omega 3, 6, 9. We even sell such supplements. The point is that modern food processing violates this proportion. And in modern conditions we only need Omega 3.

Kefir

Or, let's say, kefir. Related to dietetics? How do girls lose weight on kefir? In fact, dairy products have a high insulin index, which raises insulin, but there is little protein. In fact, by drinking kefir, she turns off fat burning. Again, it all comes down to the number of calories. I replaced sugar with honey, eat fruit, drink kefir, eat nuts, maybe I added some cheese, it’s healthy.

But in total, a huge amount of calories is added, plus the glycemic index, insulin index and fructose, all of which contribute to fat gain. And girls who eat the right foods reduce their active cell mass and gain fat. As a result, you seemed to be losing weight, and the picture in the mirror became even worse.

Brin's physical activity system

You also can’t do without comprehensive training, but Yaroslav suggests doing it only 3 times a week for 30 minutes. If you do circuit training at this time and give it your all, the process of losing weight will not only begin, but will also constantly accelerate.

The first complex consists of the following exercises:

  • twisting in a lying position - banal rocking of the press;
  • squats;
  • calf raises;
  • bending the body forward;
  • swing your legs.


“Twisting” exercise
Each exercise is performed 10-12 times, they alternate in a circle. Once the workout goes without any effort, you can make it more difficult. To do this, add dumbbells and a barbell (light weight) to the complex and perform squats with a barbell on the shoulders, a standing press with an inclined body (arms with dumbbells or a barbell are bent and extended at the elbow joints).

Second complex:

  • twisting;
  • squats;
  • lifting legs from a lying position;
  • Pull-ups or push-ups;
  • calf raises.

These exercises are performed in the same mode as the first complex. You need to add and complicate the load gradually and also use a barbell or dumbbells for this. Yaroslav recommends performing the first complex on Monday and Friday, and the second on Wednesday.


Brin's weight loss results

Yaroslav emphasizes that the complexes are performed in a circle - 1-2-3-4-5, then a break of 30-60 seconds, and everything is repeated. In the allotted 30 minutes for training, you can complete 12 repetitions, but in the first days this figure may decrease because the body needs to adapt to the load.

Additionally (outside of basic training), you can perform partial squats when your legs are wider than shoulder-width apart and your buttocks are lowered until your thighs are parallel to the floor.

Beginners who are overweight should perform sets of exercises in the lightest possible version and 2-3 exercises in a circle and without weights. Only when you feel ease during training and weight loss begins, you can increase the load.

We recommend reading the article about Mirimanova’s weight loss system. From it you will learn about Ekaterina Mirimanova’s weight loss method, psychological attitude and physical activity, recommendations. Find out more about the low-fat diet here.

Nutrition and exercise system from Yaroslav Brin are a reason for controversy in medicine. Doctors believe that for obesity and any pathologies of internal organs, neither Yaroslav’s diet nor training will be suitable, they will only worsen his health. Therefore, you need to treat such systems wisely and, before implementing them, undergo a standard examination by a therapist and consult with nutritionists.

Tricks of food manufacturers

For the economy to develop, the producer must produce. And for this, the consumer must consume. And every year it gets faster and faster. Who is our main sponsor of the World Cup? McDonald's and Coca-Cola. Chips “Leys”, UEFA sponsors there, for example. How can McDonald's be the main sponsor of a sporting event for 40 years? How are they positioning all this?

McDonald's sponsor of the 2018 FIFA World Cup

“We just started moving a little, let’s go in for sports.” We ate, then went and spent. Although I said that the template needs to be turned over. On the one hand, they are not deceiving us; however, we are not moving much now. But, on the other hand, they mislead us. Because we are not able to process the amount of calories that they present to us. There was such an experiment.

They took one and a half thousand people. Some had to sit on their butts for at least eight hours over five years. In fact, they worked as office workers for five years. And others led a sports lifestyle, consuming as many calories as they spent. For five years. Those who sat on their butts, they gained 2 kilograms in five years. Two kilograms, that's 2-3 weeks to remove them. That is, sports does not compensate for food.

We are not able to work off those calories that the Coca-Cola company presents to us through sports. This calming is such that you ate fast food, well, go kick a ball. Moreover, when all this is broadcast on TV, they show you not the pleasure of playing, but the pleasure of eating while watching.

Even now I went to Magnit to buy myself some water, they gave me this little keychain and a bottle of Coca-Cola. She has a new emblem, a design like this has never been seen before. Why is this being done? Because when the championship starts, a real Coca-Cola with the same design will come out. And you will recognize her right away. The product is familiar, you will start consuming it. This image is mounted in the head. For example, I can change a person’s habit for any product, force him to consume what I want. And stores do this by introducing some kind of triggers and markers. It is well understood using the example of cellular operators. Just a combination of colors and we already know who it is.

logos of mobile operators without signature

Merchandising and food in the USA

Weiner The Devil's Garden of Eden classics about Americans eating gluttony

It's the same at the food level. They give us discount cards at the store. It’s not as scary here as it is over the hill. There is such a science, merchandising, more than two thousand ways to make a person make an impulsive purchase. Everything is more fun in America. There this card keeps a history of purchases. With the help of this card, the gestational age and emotional state of a person are determined one hundred percent. And they offer him the appropriate products.

man choosing groceries in a supermarket
There are more than two thousand ways to get people to make an impulse purchase.

One of my favorite examples. A man went and bought cereal at the store. His card scans the cereal... The programs are so smart that people don't interfere. The program itself creates a pool of products, gives them a personal discount and sends them to the person’s smartphone. Personally selects products for him.

He was buying cereal. And they usually buy milk with cereal. He didn’t buy it, the milk was somewhere opposite his house, a little cheaper. The program generates a personal discount for him, in fact a 50 percent discount. He goes, he has a 50 percent discount, naturally, he will buy cereal and milk. Then the program gives a combination of how to arrange the products. Specially trained people go and set things up. The discount is removed, the person comes, takes the cereal and milk that he was accustomed to, already at one hundred percent price.

Now, America, as the richest state in the world, people have enough money. I have never seen such a number of fatty people as there, and so fatty, anywhere. I've never seen such fat people here. And he's kind of like an orange. All with some kind of holes, so loose. If you go to cheap stores, there are hordes of them. And you go to expensive stores, they are all fit and athletic. There they are just like in the picture. A black comrade is running down the street, not Kevin Levrone, but my respect. Apparently there is a chasm separating them. D. Puchkov.

About the cost of calories

They are separated by the cost of calories. Fast food there is considered food for the poor and it costs pennies. This is our dear McDonald's. There is even a McDonald's index, which is determined by consumer power. And over the hill in relation to their salaries, it costs pennies. And the poorer the person, the more fast food. He can hang out at McDonald's every day on unemployment benefits. And expensive food - buckwheat, cereals, regular potatoes, unprocessed meat. Immediately the price range jumps. To move to another sector, you must earn more. And secondly, you should be more aware that this is good food and this is not.

Brin offers healthy eating choices and how to lose fat
There should be awareness in choosing food

It’s all interconnected; the more awareness a person has, the more successful he is, for some reason, in his life. The less awareness, the less successful he is, he eats whatever he can, does whatever he can.

It's the same everywhere. You can tell your most secret secrets, but to do or not to do is the choice of the person himself. Or, as in the famous saying: “You can lead a donkey to water, but even Shaitan will not force him to drink.”

About the channel on Youtube

In fact, I have a channel for adults on Youtube. My audience is from 35. There are a lot of smart words and you have to constantly “Google”, this is how I weed out my audience. There I talk about dietetics, about fitness, I add psychology there... I love the texts, I don’t like the picture as such. You write something, when a person reads it, he may have a completely different picture in his head. He imagines himself differently.

And when you show a picture, you show your vision. It is more difficult for a person to imagine new images; everything has already been shown to him. That's it and no other way.

I used youtube as a server for my articles. I dropped the video and posted it in articles. Then more and more people began to come from YouTube, video content began to win. Nobody wants to read texts. Here I have three paragraphs, the answer is in the third. People read the first one and immediately write me a question. People have stopped reading texts and are starting to watch videos. Moreover, the shorter the video length, the better. Clip thinking is developing, but on my channel the average video is an hour long.

Yaroslav Brin in a suit
Yaroslav Brin. If you were given money and you took it, you can no longer be impartial

My YouTube channel is not for money. For the ego. Moreover, I came to fitness in 2010-2012, I was already financially established. I worked as a major executive. If you monitor my social media, there are no ads at all. Nothing, I never advertised. The biggest contract I turned down was that of functional food manufacturers who offered thirty “mules” for my face.

If it were a matter of money, now I would be on all the shelves and on TV: “Eat our soy product...” But since you are already wealthy, the advertiser cannot manipulate your opinion. Because if they gave you money and you took it, you can no longer be impartial.

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